Jan
01
2010

Agenda

8:00 AM Doors Open / Registration & Refreshments
8:45 AM Welcome / Bev Garvin, CEO Urban Interact
9:00 AM Getting Out There by A Guy Who Is Definitely Out There! / Ori Bengal, Couch Surfing Ori, Event MC

  • Twitter – tools, tips, and tricks to discover your tribe
  • Be perceived as an expert by getting out there – why does it work?
  • How do you get out there?
  • Meetups, Tweetups, & Other Ups!
  • Being the one they remember, and do business with
  • Putting the social into social media
9:45 AM Establishing Personal Branding / Cynthia Smoot, Chief Marketing Strategist of Gangway Advertising

  • How to Turn Yourself Into a Brand Worth Selling
  • How Promoting YOU Helps Your Company
  • Using Social Media to Advance Your Career
  • Which Social Sites Are Right For You & How They Work Together
  • Q&A, Exercises & Action Items
10:30 AM Developing An Effective Social Media Policy / Susan Warner, Chief Human Resources Officer of StaffOne

  • Does My Company Need A Social Media Policy?
  • What Can A Social Media Policy Do for My Organization?
  • Top 10 Must Haves
  • Examples
  • Q&A, Exercises & Action Items
11:15 AM Short Break & Refuel
11:30 PM The Zen Of Social Media Marketing / Shama Hyder Kabani, President of Marketing Zen Group
12:30 PM Networking Lunch Provided by Food Beyond The Box

1:15 PM

1:30 PM

Announcements, Drawings & Door Prizes

Video Strategies for Social Media / Chris Yates & Cynthia Nichols of Huddle Productions 8 Time EMMY Winners

  • Why Video is the most effective tool
  • How YouTube needs to be used
  • Video ROI case studies
2:00 PM $1,000.00 Donation To National Breast Cancer Foundation

Social Network Business Panel / Moderator: Ori Bengal, Couch Surfing Ori, Event MC

  • Katharyn DeVille, Digital Producer WFAA Ch 8
  • Shawn P. Williams, Editor of Dallas South News
  • Kevin Williams, Director of Marketing National Breast Cancer Foundation
  • Dave O’Ryan of LinkedIn
  • James Pecht, Communications Specialist/Social Media of Interstate Batteries
  • Kat Farmer, SticViews

Get Answers To Your Questions & Learn from our Esteemed Panel of Business Owners, Entrepreneurs, Trail Blazers, Fortune 500 Companies & Marketing Professionals About How They Are Successfully Leveraging Social Networks to Support Their Business Objectives

3:15 PM Short Networking Break & Refuel
3:30 PM Mapping the Inbound Marketing Ecosystem/ Presented by Rick Burnes, Inbound Marketing Manager at Hubspot

  • Traditional vs Inbound Marketing
  • Search Engine Optimization “SEO”
  • Getting Started, Listening & Content Strategy
  • Getting Found on Google & Social Media
  • How To Measure It & Improve Results
  • Q&A, Exercises & Action Items
4:45 PM Boot Camp Dismissed! / Ori Bengal, Couch Surfing Ori, Event MC Drawings & Door Prizes
5:00 PM Social Networking Happy Hour Doors Open & Festivities Begin

7:15 PM Happy Hour Drawings & Door Prizes
8:00 PM Adjourn

2010 Registration


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Written by Bev Garvin in: Uncategorized |

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